

I’m UX/UI designer with 6+ years of experience, who is passionate about design and technology with strong focus on user experience, usability and creative product design.
Goal oriented team player with excellent communication and user centred problem solving skills.
Work Experience
MAR 2022 - SEP 2022
ISOMETRIX SOFTWARE
Role: UX|UI Designer (Remote)
Being part of product design & development team of ESG software, I have done user research which included stakeholder interviews, user interviews, competitor market research, Empathy mapping, user journey mapping and heuristic analysis. To maintain consistency we developed a design system and also custom components library. Crafted wireframes and high fidelity prototypes, Implemented A/B testing and revised the design.
NOV 2020 - FEB 2022
BIOLUMINUEX HEALTHCARE LTD
Role: UX|UI Designer
As a result of a massive expansion in the business, I have fulfilled a number of roles successfully at Bioluminuex. Worked on rebranding, created visual designs, Digital and Print marketing material, SEO, Networking, Cyber Security audits. Led the company to commission business website. Conception and developed outstanding campaign ideas and ads across varied medium including social media, billboards, print and digital.
AUG 2019 - JAN 2021
TECHNOPOINT LTD, LONDON
Role: UX|UI Designer
As part of the creative team created wireframes and prototypes for web – based & mobile based applications. Worked with many tech startups to review current products and provide design solutions to solve user needs and business challenges through User Research, Information Architecture, Interaction Design, Visual Design and Prototyping.
FEB 2017 - JULY 2019
SVOLTA SERVICES, LONDON
Role: Graphic and UX Designer (Freelance)
Designed all the branding, user experience, and visual designs. Designed applications, landing pages, email campaigns, and web ads. Worked with front-end engineers to provide assets. I also conducted market research and user feedback sessions. Conception and developed outstanding campaign ideas and ads for multiple clients across varied medium including social media, billboards, print, digital, and brand partnerships.
JUNE 2014 - DEC 2016
SHALOM GLOBAL SOLUTIONS
Role: Graphic Designer
My key role is to design various artworks according to the company’s requirement and demand using different applications. Designed wide range of artwork like company logos, flyers, menus, visiting cards, event posters, social -media ads, news letters, email campaigns and websites.
UX/UI Skills
Personas
Personas are fictional characters, which you create based upon your research to represent the different user types that might use your service, product, site, or brand in a similar way.
User Flows
A user flow is a chart or diagram showing the path a user will take in an application to complete a task. This path includes the journey from the entry to the task completion.
User Scenarios
User scenarios are short narratives (they have a plot) that show a user using your product or service to achieve their goal.
Focus Groups
A focus group is a qualitative research method that aims to gather quick user insights from a variety of people in a short period of time.
Heuristic Evaluation
Heuristic evaluation is a thorough assessment of a product’s user interface, and its purpose is to detect usability issues.
Competitive Analysis
It is a way of collecting data about other platforms that have fully or partially solved similar problems for the same target audience.
Empathy Mapping
An empathy map is a simple, easy-to-digest visual that captures knowledge about a user’s behaviors and attitudes.
Ethnographic Studies
Ethnographic research is a qualitative method where researchers observe and/or interact with a study’s participants in their real-life environment.
Mockups
A mockup is a visual way of representing a product. A mockup shows how the product is going to look like.
UX Writing
UX writing is crafting text carefully considered information that addresses people’s contexts, needs, and behaviors.